Reach Consumers

Downloads are only available to ALTA Members. If you are a member   Please Log In

Go To:
Show:

ALTAprints

7 Reasons Everyone Needs Title Insurance

Purchasing a home a home is an exciting and emotional time for many people. This educational one-pager walks through 7 reasons why a homeowner should make sure they get owner’s title insurance.

Wire Fraud Rack Card

Mortgage Closing Scams is one of the single costliest forms of fraud a homebuyer can fall victim to. This rack card is meant to be handed out any homeowner who is ready to purchase a home or added to the CPL packet.

A Guide for Homebuyers

An educational flyer packed with information on the closing process, and answers many questions homebuyers typically have about title insurance.

Blueprint

Drive home the message that title insurance is a one-time fee for a lifetime of peace of mind.

FAQs of Title Insurance

ALTA created this brandable educational flyer for reaching consumers with this simple message, "A home is the single largest investment most of us will make in our lives. To buy with confidence, get owner’s title insurance. It’s a smart way to protect your property from financial claims."

FAQs of Title Insurance

ALTA created this brandable doorhanger for members to use if you are canvassing a neighborhood. The doorhanger answers some basic questions new homebuyers may have about title insurance.

Forcefield

Title insurance is a forcefield against many issues that can arise and owner's title insurance protects you from costly hidden problems.

Forcefield (Spanish)

Title insurance is a forcefield against many issues that can arise and owner's title insurance protects you from costly hidden problems.

Generations

Getting owner’s title insurance is one of the smartest and easiest decisions you’ll make as a homebuyer. It’s a one-time purchase that protects your property rights as long as you or your heirs own your home.

Home Is Where The Heart Is

This advertisement uses a current trend to drive home that title insurance is a one-time purchase that protects your property rights as long as you own your home. That’s peace of mind every homeowner deserves.

Homebuyer Rack Card

ALTA created this brandable rack card for members to use if you are canvassing a neighborhood. The rack card answers some basic questions new homebuyers may have about title insurance.

Peace of Mind

Filled with compelling phrases, this advertisement drives home the essential messages behind the HOP messaging. You can also use as a poster in your office for clients when they walk in or for employees.

Peace of Mind You Deserve

ALTA members in seller-pay states can use this one-pager to reach consumers who are in the process of purchasing a home.

Poster - Blueprint

You can reach consumers using the message that title insurance is a one-time fee that provides a lifetime of assurance for their largest purchase.

Poster - Forcefield

Title insurance is a forcefield against many issues that can arise and owner's title insurance protects you from costly hidden problems. ALTA members can use this poster in their offices to drive home the message that title insurance protects your property rights.

Poster - Generations

You can use this poster in your office waiting room to remind homeowners about the benefit of owner’s title insurance. It’s a one-time purchase that protects your property rights as long as you or your heirs own your home.

Poster - Home Is Where The Heart Is

This poster uses a current trend to drive home that title insurance is a one-time purchase that protects your property rights as long as you own your home. That’s peace of mind every homeowner deserves.

Poster - Peace of Mind

Filled with compelling phrases, this poster drives home the essential messages behind the benefits of title insurance. You can hang in your office for clients when they walk in or for employees.

Poster - Shouldn't Have To Fight

ALTA created this poster to explain the consumer is taking major financial risks if they do not protect themselves with owners title insurance. You can also brand a complimentary print advertisement.

Poster - Whatever You Call Home 2015

Bring some color to your office wall space with this poster that gives a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance."

Poster - Whatever You Call Home 2017

Strong imagery and a simple message anyone can understand will welcome customers to your office. "Whatever you call home, protect it with owner's title insurance."

Tips for Talking Title

Nobody knows more about the value of owner’s title insurance than ALTA members. That’s why it’s best for you to communicate directly with homeowners. This document helps answer basic questions about how to communicate the benefits of title insurance.

Ultimate Owners Guide to Title Insurance

Geared towards consumers in seller-pay states, this rack card walks through how title insurance protects everyone's rights in the real estate transaction.

Whatever You Call Home

Colorful, eye-popping advertisement has a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance."

Whatever You Call Home 2017

This advertisement has a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance."

You Shouldn't Have To Fight

You Shouldn't Have to Fight Over Your Property Rights

Sometimes the stick is better than the carrot, ALTA created this print ad to explain the consumer is taking major financial risks if they do not protect themselves with owners title insurance.

Digital Media

5 Reasons You Need Title Insurance

This is great for real estate and lender education, posting on the consumer page of your website and social media content.

Download ZIPped Video
Protect Your Money From Wire Fraud Schemes

It's important to educate everyone in the real estate community about the wire fraud schemes that exist and how to protect our customers. Share this video on your website or use as a conversation starter with potential customers.

Download ZIPped Video
Home Is Where The Heart Is

Title Insurance is Where the Smart Is

Use this video for a first time homebuyer seminar or provide to your lender and real estate agents to help answer the questions they get from their customers about what title insurance is and who it protects.

Download ZIPped Video
Home Is Where The Heart Is

Home Is Where The Heart Is

Home Is Where The Heart Is

Protect Your Property Rights

This five-minute segment on PBS' Spotlight On features ALTA 2019 President Cynthia Durham Blair NTP offering her perspective on the benefit of title insurance and why homeowners need this protection when buying a home.

Templates

Learn to Best Explain Our Industry

This popular handout is used for 2 mock conversations. The first is with a homeowner at the closing table and the second is for use at a networking event. This handout is great for walking through our industry: what we do and how it benefits our customers.

Letter to Homeowner Explaining Title Insurance

Don't know where to start with your customers? Here is a great place!

Blog Post

7 Reasons Why Every Homebuyer Needs Owner's Title Insurance

Closing Time: 6 Steps Every Homebuyer Should Expect

How Title Insurance Protects All Homebuyers

The FAQs of Title Insurance For Homebuyers

Why 20% of Homebuyers May Not Sleep Tonight

Presentation Resources

12 Social Media Strategies

Develop your company's social media strategy using these 12 proven methods to reach the consumer in a variety of social media channels.

2019 HOP Leader Training - Full Day Training
HOP
Leaders
Only

Homeowner Checklist

This customizable presentation is based on the 10 major steps to purchasing a home. Look in the notes section for tips on presenting each slide.

Homeowner Outreach Program Overview
HOP
Leaders
Only

Talking Title
HOP
Leaders
Only

This presentation will provide helpful tips for talking title in your title company or law firm and how to train without boring your team. Use these strategies to educate your team.

What is Phishing/Wire Fraud?
HOP
Leaders
Only

Internal Training

Make Your Marketing Soar With Digital Advertising

The internet has changed the way that people shop for everything—including real estate. Digital marketing is the best way to engage customers in the electronic age. While terms such as “costs-per-lead” to “ad servers” may be overwhelming, getting into this space is vital for companies wanting to stay relevant.

3rd Party Resources

What Homebuyers Need to Know about Mortgage Scams — consumerfinance.gov

Homebuyers, here are 4 steps to help protect yourself against mortgage scams that can rob you of your life savings.

Your Mortgage Closing Checklist

Closing is the final and likely most important stage of your homebuying journey. This checklist will help you prepare and learn what to expect so you can close with confidence.