Learn to Create Business Rock Stars at ALTA SPRINGBOARD

February 24, 2021

ALTA SPRINGBOARD to Feature Award-Winning Marketing Guru

From Oreos to Gatorade, Bonin Bough is the master marketer behind the rapid growth of some of the world’s most-loved brands you probably have in your kitchen right now. Once one of the largest media buyers in the world, Bough will show you how to create your own breakthrough “communications experience” during virtual ALTA SPRINGBOARD, March 16-18.

In this Ideas Festival, Bonin will give big-business tips perfect for growth-hacking small businesses and share the latest marketing tools and upcoming trends you need to embrace your customers. You’ll learn a new methodology guaranteed to take your ROI vision from fantasy to reality.

The former chief media officer of Mondelez International, Bough is an award-winning marketing executive, author and the host of CNBC’s “Cleveland Hustles.” He is an inductee of the Advertising Hall of Achievement and can be found on lists such as Fortune’s “40 under 40”, Fast Company’s 100 Most Creative People in Business and Ebony’s Power 100.

ALTA SPRINGBOARD is special: At no other event will you find specific interactive outlets for initiating discussion with your peers on today’s most important topics relevant to the industry. The format of this virtual event allows you to customize your experience through unique connections and conversations. Don’t forget, Feb. 17 is the last day to register and get an ALTA SPRINGBOARD welcome box full of event goodies!

If you are ready to LEVEL UP, join us March 16-18 from wherever you are for this one-of-a-kind experience!

Register Today

Interested in joining our virtual event as a sponsor or vendor? Click here for more information.


Contact ALTA at 202-296-3671 or communications@alta.org.