Simplifile Joins the Arbor Day Foundation's Time for Trees Initiative

May 9, 2019

Simplifile is joining the Arbor Day Foundation for the launch of its Time for Trees initiative, a commitment to plant 100 million trees in forests and communities worldwide by 2022, alongside its partners. Simplifile has previously partnered with the Arbor Day Foundation in honor of Earth Month and has helped to plant 7,882 trees since 2014.

This year, Simplifile is sponsoring the planting of 2,289 trees with the Arbor Day Foundation. The trees will be planted in the Georgia Upper Altamaha Watershed, which the Arbor Day Foundation has identified as its greatest area of need. The Altamaha River watershed supports the largest concentration of rare species of any river in the state. More than 10 rare endangered plant and animal species are found in or along the river.

“We founded Simplifile Cares in 2015 because we wanted to be able to give back, not just to our community, but to worthy causes nationwide,” said Simplifile President Paul Clifford. “Bringing together our employees, customers and communities to support the Arbor Day Foundation in its launch of the Time for Trees initiative is an honor, and we look forward to doing all we can to help drive awareness around trees as a scalable solution to the world’s most critical environmental issues.”

The Time for Trees initiative will leverage trees as a simple, powerful way to reverse the damage done by climate change and address the urgency of preserving the necessities of life – like clean air and water, healthy food and a livable climate – which are becoming increasingly compromised. This initiative is unique in that it will be powered by corporations, communities as well as individual citizens, showcasing the simplicity of tree planting – in one backyard or at scale. As part of this call to action, the Arbor Day Foundation is also inspiring 5 million tree planters to join in this initiative through existing partnerships and community programs.

“The Time for Trees initiative is an important step in protecting the necessities of life, but we can’t do it alone. We’re thrilled that partners like Simplifile are committed to coming together to drive change,” said Dan Lambe, president of the Arbor Day Foundation.


Contact ALTA at 202-296-3671 or communications@alta.org.