Why Should Title Companies Market to Consumers?

July 20, 2010

Historically, title companies focused on lenders and real estate agents as their primary customers. But with market changes, that focus is expanding to include consumers. Read on to learn about opportunities for title companies to focus their efforts more specifically on homebuyers.

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SoftPro is the nation's leading provider of closing and title software, consistently pushing the technological envelope to pioneer the most powerful and comprehensive closing and title automation software on the market. SoftPro's Award-Winning Software combines cutting-edge technology with outstanding support to make your business more productive, efficient and boost your revenue. North American Title Insurance Company (NATIC) is a seasoned title insurance underwriter, helping title agents to achieve their individual business goals for more than 50 years. Today, the company conducts real estate settlement services in 39 states and the District of Columbia through a network of experienced, independent agents.