With states passing inconsistent laws and no uniform federal law addressing data privacy, there’s a patchwork of rules for companies to comply with. ALTA is dedicated to help its members understand what they need to do to comply, if required, to data privacy laws.

Data Privacy Principles

• ALTA Data Privacy Principles
• Suggested Data Privacy State Legislative Language

State Laws

• California Consumer Privacy Act (CCPA)
• State Data Privacy Tracker: Status and content of proposed and enacted state consumer data privacy protection laws (Fox Rothschild LLC)
• Track State Data Privacy Legislation: Follow any bills that have been introduced or passed in all 50 states and Washington, D.C.

Resources

• Data Privacy Implications for Service Provider & Third-Party Contracts
• What Is the CCPA and How Can My Organization Prepare? (Carlton Fields)
• Does CCPA Apply to You?
• California Consumer Privacy Act - The Three Part Test
• What Is the CCPA and Why You Should Care
• California Consumer Privacy Act (CCPA) Fast Facts
• CCPA Q&A
• Your Guide to CCPA Privacy Rights
• CCPA Privacy Act Requirements
• CCPA Data Mapping

For more information on CCPA, visit the California Land Title Association’s website.

Webinar

• Preparing for the California Consumer Privacy Act (Download PDF of presentation)
• Compliance Webinar: Understanding Consumer Privacy Rights and Redaction Trends (Download PowerPoint Presentation)

Podcasts

ALTA Podcasts with Carlton Fields

• Part 1: Who Does CCPA Apply To?
• Part 2: Service Providers and Sale of Data Under CCPA
• Part 3: CCPA Resources and Compliance Tips
• Part 4: Practical Compliance With CCPA and New Privacy Laws

Redaction Privacy

• ALTA’s Real Property Records Committee has finalized a white paper titled “Privacy, Redaction, and Public Land Records,” which provides guidance on the redaction of information in the public land records.

Data Privacy Articles

Recent 2021 2020 2019

Modeled after a California law that last year became the strongest data privacy law in the country, SB 1734 creates the Florida Privacy Protection Act and requires businesses to tell consumers what information they've collected and how they're going to use it. The bill requires any company that collects and sells consumer information to establish a button on its website to allow consumers to opt out of allowing the company to sell the information it has collected about them.

If signed by the governor, Virginia would be the second state to enact major privacy legislation, following the California Consumer Privacy Act.

ALTA submitted two letters to the Consumer Financial Protection Bureau (CFPB) to aid in the development of regulations that affect consumer rights to access financial data. The bureau issued an Advanced Notice of Proposed Rulemaking last year to gather comments and information to assist in the development of regulations to implement Section 1033 of the Dodd-Frank Wall Street Reform and Consumer Protection Act. In one letter, ALTA outlined five principles the bureau should consider when evaluating access and use of data. In a second letter, ALTA along with eight other trade groups wrote evolving standards that protect consumers while promoting innovation.

Data Privacy Day is today. Now is a good time to do something to protect yourself, your customers and your business. According to a Pew Research Center study, 79 percent of U.S. adults report being concerned about the way their data is being used by companies. The National Cyber Security Alliance says respecting consumers’ privacy is a smart strategy for inspiring trust and enhancing reputation and growth in your business.

Comprehensive data privacy laws have become hot topics in state legislatures across the country, as well as in the halls of Congress. Laws like the California Consumer Privacy Act (CCPA), which establishes consumer rights related to personal information, are expected to be widely enacted across the country over the next few years. Read on for tips on how to start preparing and get your compliance ducks in a row.