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Blueprint
Drive home the message that, as long as you own your home, owner’s title insurance protects your property rights for a lifetime of peace of mind.
Blueprint
Drive home the message that title insurance is a one-time fee for a lifetime of peace of mind.
Clients Shouldn't Have To Fight
Target Realtors®, with this ad, that says "your job is to protect the best interests of your clients. So make sure they protect themselves from major legal and financial risks with owner’s title insurance."
Forcefield
Title insurance is a forcefield against many issues that can arise and owner's title insurance protects you from costly hidden problems.
Forcefield
Title insurance is a forcefield against many issues that can arise and owner's title insurance protects you from costly hidden problems.
Generations
Getting owner’s title insurance is one of the smartest and easiest decisions you’ll make as a homebuyer. It’s a one-time purchase that protects your property rights as long as you or your heirs own your home.
Home Is Where The Heart Is
This advertisement uses a current trend to drive home that title insurance is a one-time purchase that protects your property rights as long as you own your home. That’s peace of mind every homeowner deserves.
Peace of Mind
Filled with compelling phrases, this advertisement drives home the essential messages behind the HOP messaging. You can also use as a poster in your office for clients when they walk in or for employees.
The Last Thing You Want
This REALTOR-facing advertisement, reminds REALTORS of all the risks that homebuyers face. So make sure every homebuyer gets owner’s title insurance. It’s the only way to protect their property rights, and it helps ensure the closing process is short and sweet.
Whatever You Call Home
Colorful, eye-popping advertisement has a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance."
Whatever You Call Home 2017
This advertisement has a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance."
You Serve - We Protect
A great visual to use if you are meeting with regulators in your area. You can also purchase a poster version as well.
You Shouldn't Have to Fight Over Your Property Rights
Sometimes the stick is better than the carrot, ALTA created this print ad to explain the consumer is taking major financial risks if they do not protect themselves with owners title insurance.
You Sweat the Small Stuff
You can use this internal advertisement to help your staff understand they are an integral part of the real estate process and the work they do is important.
Doorhanger
10 Steps to Buy Your Home with Confidence Doorhanger
If you attend REALTOR or other settlement service conferences, why not sponsor a door drop? You can brand this file with your logo and contact information to reach customers.
The FAQs of Title Insurance Doorhanger
ALTA created this brandable doorhanger for members to use if you are canvassing a neighborhood. The doorhanger answers some basic questions new homebuyers may have about title insurance.
You Sweat the Small Stuff Doorhanger
You can use this industry-facing doorhanger to spread the message of communicating the benefits of title insurance.
Education Flyer
6 Reasons an Attorney is an Integral Part of Your Real Estate Deal
Leaders
Only
Your clients come to you to be their guide through the real estate transaction. We know it isn’t a job you take lightly, so don’t forget to talk to them about the importance of owner’s title insurance.
7 Reasons Why Every Homebuyer Needs Owners Title Insurance
Leaders
Only
This educational one-pager walks through 7 reasons why a homeowner should make sure they get owner’s title insurance.
7 Reasons Why Every Homebuyer Needs Owners Title Insurance
Leaders
Only
This educational one-pager walks through 7 reasons why a homeowner should make sure they get owner’s title insurance.
7 Reasons Why Every Homebuyer Needs Owners Title Insurance
Leaders
Only
This educational one-pager walks through 7 reasons why a homeowner should make sure they get owner’s title insurance.
7 Reasons Why Every Homebuyer Needs Owners Title Insurance
Leaders
Only
This educational one-pager walks through 7 reasons why a homeowner should make sure they get owner’s title insurance. Available in several languages.
7 Reasons Why Every Homebuyer Needs Owners Title Insurance
Leaders
Only
This educational one-pager walks through 7 reasons why a homeowner should make sure they get owner’s title insurance.
7 Reasons Why Every Homebuyer Needs Owners Title Insurance
Leaders
Only
This educational one-pager walks through 7 reasons why a homeowner should make sure they get owner’s title insurance.
7 Reasons Why Every Homebuyer Needs Owners Title Insurance
Leaders
Only
This educational one-pager walks through 7 reasons why a homeowner should make sure they get owners title insurance.
7 Reasons Why Every Homebuyer Needs Owners Title Insurance
Leaders
Only
This educational one-pager walks through 7 reasons why a homeowner should make sure they get owner’s title insurance. Available in several languages.
A Guide to Title Insurance for Homebuyers
An educational flyer packed with information on the closing process, and answers many questions homebuyers typically have about title insurance. Available in several languages.
A Guide to Title Insurance for Homebuyers
An educational flyer packed with information on the closing process, and answers many questions homebuyers typically have about title insurance.
A Guide to Title Insurance for Homebuyers
An educational flyer packed with information on the closing process, and answers many questions homebuyers typically have about title insurance.
A Guide to Title Insurance for Homebuyers
An educational flyer packed with information on the closing process, and answers many questions homebuyers typically have about title insurance.
A Guide to Title Insurance for Homebuyers
An educational flyer packed with information on the closing process, and answers many questions homebuyers typically have about title insurance.
A Guide to Title Insurance for Homebuyers
An educational flyer packed with information on the closing process, and answers many questions homebuyers typically have about title insurance.
A Guide to Title Insurance for Homebuyers
An educational flyer packed with information on the closing process, and answers many questions homebuyers typically have about title insurance.
A Guide to Title Insurance for Homebuyers
An educational flyer packed with information on the closing process, and answers many questions homebuyers typically have about title insurance.
A Guide to Title Insurance for Homeowners
An educational flyer filled with information on the closing process and answers to many questions homebuyers typically have about title insurance.
FAQs of Title Insurance for Homeowners
Leaders
Only
ALTA created this brandable educational flyer to reach consumers with this simple message, "A home is the single largest investment most of us will make in our lives.
FAQs of Title Insurance for Homeowners
Leaders
Only
ALTA created this brandable educational flyer for reaching consumers with this simple message, "A home is the single largest investment most of us will make in our lives. To buy with confidence, get owner’s title insurance.
FAQs of Title Insurance for Homeowners
Leaders
Only
ALTA created this brandable educational flyer to reach consumers with this simple message, "A home is the single largest investment most of us will make in our lives. To buy with confidence, get owner’s title insurance.
FAQs of Title Insurance for Homeowners
Leaders
Only
ALTA created this brandable educational flyer to reach consumers with this simple message, "A home is the single largest investment most of us will make in our lives. To buy with confidence, get owner’s title insurance.
FAQs of Title Insurance for Homeowners
Leaders
Only
ALTA created this brandable educational flyer to reach consumers with this simple message, "A home is the single largest investment most of us will make in our lives. To buy with confidence, get owner’s title insurance.
FAQs of Title Insurance for Homeowners
Leaders
Only
ALTA created this brandable educational flyer to reach consumers with this simple message, "A home is the single largest investment most of us will make in our lives. To buy with confidence, get owner’s title insurance.
FAQs of Title Insurance for Homeowners
ALTA created this brandable educational flyer for reaching consumers with this simple message, "A home is the single largest investment most of us will make in our lives. To buy with confidence, get owner’s title insurance. Available in several languages.
How to Combat Virtual Meeting Fatigue
Leaders
Only
As digital closings become more prevalent, title professionals across the country may find themselves on video conferences for most of the day.
How to Get Started Using Video
Leaders
Only
If a picture is worth a thousand words, a video is worth a million. With the value of video skyrocketing over the last few years, it’s more important than ever to use it to market yourself and your business.
Identifying Your Benefit: What Makes Your Business Different
Leaders
Only
Consumers are faced with all kinds of choices about how to spend their money. Making your company the obvious choice for your clients takes knowing exactly what benefit you can offer your clients that makes you different.
If Home is Where the Heart is
This education flyer uses a current trend to drive home that title insurance is a one-time purchase that protects your property rights as long as you own your home. That’s peace of mind every homeowner deserves.
Peace of Mind You Deserve
ALTA members in seller-pay states can use this one-pager to reach consumers who are in the process of purchasing a home.
Seller Impersonation Fraud in Real Estate
Fraudsters are impersonating property owners to illegally sell property. Use this one flyer to educate REALTORS about the dangers of Seller Impersonation Fraud and how to spot fraud.
Seller Impersonation Fraud in Real Estate
Fraudsters are impersonating property owners to illegally sell property. Use this one flyer to educate REALTORS about the dangers of Seller Impersonation Fraud and how to spot fraud.
Seller Impersonation Fraud in Real Estate
Fraudsters are impersonating property owners to illegally sell property. Use this one flyer to educate REALTORS about the dangers of Seller Impersonation Fraud and how to spot fraud.
Seller Impersonation Fraud in Real Estate
Fraudsters are impersonating property owners to illegally sell property. Use this one flyer to educate REALTORS about the dangers of Seller Impersonation Fraud and how to spot fraud.
Seller Impersonation Fraud in Real Estate
Fraudsters are impersonating property owners to illegally sell property. Use this one flyer to educate REALTORS about the dangers of Seller Impersonation Fraud and how to spot fraud.
Seller Impersonation Fraud in Real Estate
Fraudsters are impersonating property owners to illegally sell property. Use this one flyer to educate REALTORS about the dangers of Seller Impersonation Fraud and how to spot fraud.
Seller Impersonation Fraud in Real Estate
Fraudsters are impersonating property owners to illegally sell property. Use this one flyer to educate REALTORS about the dangers of Seller Impersonation Fraud and how to spot fraud. Available in several languages.
Tips for Talking Title
Nobody knows more about the value of owner’s title insurance than ALTA members. That’s why it’s best for you to communicate directly with homeowners. This document helps answer basic questions about how to communicate the benefits of title insurance.
What Every Realtor Should Know About Owners Title Insurance
This Realtor® facing education flyer lets your Realtor customers know they are the expert that homeowners look to for advice. This flyer helps explain the benefits of owner’s title insurance. Available in several languages.
What Every Realtor Should Know About Owners Title Insurance
Leaders
Only
This Realtor® facing education flyer lets your Realtor customers know they are the expert that homeowners look to for advice. This flyer helps explain the benefits of owner’s title insurance.
What Every Realtor Should Know About Owners Title Insurance
Leaders
Only
This Realtor® facing education flyer lets your Realtor customers know they are the expert that homeowners look to for advice. This flyer helps explain the benefits of owner’s title insurance.
What Every Realtor Should Know About Owners Title Insurance
Leaders
Only
This Realtor® facing education flyer lets your Realtor customers know they are the expert that homeowners look to for advice. This flyer helps explain the benefits of owner’s title insurance.
What Every Realtor Should Know About Owners Title Insurance
Leaders
Only
This Realtor® facing education flyer lets your Realtor customers know they are the expert that homeowners look to for advice. This flyer helps explain the benefits of owner’s title insurance.
What Every Realtor Should Know About Owners Title Insurance
Leaders
Only
This Realtor® facing education flyer lets your Realtor customers know they are the expert that homeowners look to for advice. This flyer helps explain the benefits of owner’s title insurance.
What Every Realtor Should Know about Owner's Title Insurance
Leaders
Only
This Realtor® facing education flyer lets your Realtor customers know they are the expert that homeowners look to for advice. This flyer helps explain the benefits of owner’s title insurance.
What Happens After Your Real Estate Closing?
Leaders
Only
While closing is usually the last step in the homebuying process, your title company is still hard at work to protect your property rights after you get your keys.
What Happens if You Have a Title Claim Against Your Home?
Leaders
Only
What Happens When You Pay Off Your Mortgage?
Leaders
Only
Several common transactions involve paying off your mortgage. Here we cover how your title company will help make these transactions as easy as possible.
What to Expect at Closing
Leaders
Only
It’s the day you’ve been waiting for! You’re ready to get to the closing and receive the keys to your dream home. This is an exciting step, but it can be nerve-wracking, here’s a checklist to help you be prepared for your closing.
Why Your Personal Email Address Could Be Hurting Your Business
Leaders
Only
Your email is an extension of your business. Make sure it leaves a good impression when you share it with people.
Poster
Poster - Blueprint
You can reach consumers using the message that title insurance is a one-time fee that provides a lifetime of assurance for their largest purchase.
Poster - Clients Shouldn't Have To Fight
Bring a powerful visual with you to your next REALTOR presentation, that says "your job is to protect the best interests of your clients. So make sure they protect themselves from major legal and financial risks with owner’s title insurance."
Poster - Force Field
Title insurance is a forcefield against many issues that can arise and owner's title insurance protects you from costly hidden problems. ALTA members can use this poster in their offices to drive home the message that title insurance protects your property rights.
Poster - Generations
You can use this poster in your office waiting room to remind homeowners about the benefit of owner’s title insurance. It’s a one-time purchase that protects your property rights as long as you or your heirs own your home.
Poster - Home Is Where The Heart Is
This poster uses a current trend to drive home that title insurance is a one-time purchase that protects your property rights as long as you own your home. That’s peace of mind every homeowner deserves.
Poster - The Last Thing You Want is a Deal to Crumble
This REALTOR-facing poster reminds REALTORS of all the risks that homebuyers face. So make sure every homebuyer gets owner’s title insurance. It’s the only way to protect their property rights, and it helps ensure the closing process is short and sweet.
Poster - We are ALTA Members
Filled with compelling phrases, this poster drives home the essential messages behind the benefits of title insurance. You can hang in your office for clients when they walk in or for employees.
Poster - Whatever You Call Home 2015
Bring some color to your office wall space with this poster that gives a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance."
Poster - Whatever You Call Home 2017
Strong imagery and a simple message anyone can understand will welcome customers to your office. "Whatever you call home, protect it with owner's title insurance."
Poster - You Serve, We Protect
Bring this poster to your next department of insurance presentation. The message acknowledges that we are in a partnership to protect consumers in the real estate transaction and fighting for the same team.
Poster - You Shouldn’t Have to Fight Over Your Property Rights
ALTA created this poster to explain the consumer is taking major financial risks if they do not protect themselves with owners title insurance. You can also brand a complimentary print advertisement.
Poster - You Sweat the Small Stuff
You can use this internal poster in your break room to help your staff understand they are an integral part of the real estate process and the work they do is important.
Rack Card
10 Steps to Buying Your Home with Confidence
This Realtor®-facing rack card boils down the steps to purchasing a home, and gets t the point of protecting your home with owner's insurance.
10 Steps to Buying Your Home with Confidence
This Realtor®-facing rack card boils down the steps to purchasing a home, and gets t the point of protecting your home with owner's insurance.
Don't Let Your Deal Crumble Rack Card
As a Realtor®, you know the risks that homebuyers face. So make sure every homebuyer gets owner’s title insurance. It’s the only way to protect their property rights, and it helps ensure the closing process is short and sweet.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to. This rack card has been updated and translated into multiple languages.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money from Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money from Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home
Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to.
Protect Your Money From Closing Scams When Buying a Home.
Filipino - Mortgage Closing Scams are the single costliest form of fraud a homebuyer can fall victim to. You can find the english version here.
The FAQs of Title Insurance for Homeowners
ALTA created this brandable rack card for members to use if you are canvassing a neighborhood. The rack card answers some basic questions new homebuyers may have about title insurance.
Ultimate Owners Guide to Title Insurance
Geared towards consumers in seller-pay states, this rack card walks through how title insurance protects everyone's rights in the real estate transaction.
Wire Fraud - The Epidemic that Could Ruin Your Homeownership Dream
Leaders
Only
Scammers are going to try to target your real estate transaction. Despite our vigilance in protecting you from these criminals, wire fraud is a grave concern when buying or selling a home.
You Shouldn't Have To Fight Over Your Property Rights
You could give the consumer 157 reasons why they should get owner's title insurance but three seems more reasonable.
You Sweat the Small Stuff
Handout
FAQs of Title Insurance
Leaders
Only
Train your staff on how to answer some of the basic questions they will hear about title insurance. This also includes a answer key sheet as well.
RESPA Quiz
Leaders
Only
Quiz your staff on RESPA and test their knowledge about what is and what is not legal under this vital law. Page 2 contains the answer key.
Digital Media
Clients Shouldn't Have To Fight
Home Is Where The Heart Is
The Last Thing You Want is a Deal to Crumble
Instagram - Clients Shouldn't Have to Fight Over Their Property Rights
Instagram - Don't Let Your Deal Crumble
Owners Title Insurance is often misunderstood despite its tremendous value. As the REALTOR® you are in a position to help homebuyers understand the benefits of title insurance.
Instagram - Home is Where the Heart Is
Instagram - Protect Your Money When Buying a Home from Mortgage Closing Scams
Use this social media post to alert consumes and customers to the dangers of wire fraud. Link your post to ALTA's Wire Fraud video.
Instagram - What Every REALTOR Should Know
Owner’s title insurance is one of those items often misunderstood by homebuyers at closing, yet its value is tremendous.
Instagram - Whatever You Call Home
Colorful, eye-popping advertisement has a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance." Use this on Instagram to directly reach consumers.
Facebook - Home is Where the Heart Is
Facebook - What Every REALTOR Should Know
Owner’s title insurance is one of those items often misunderstood by homebuyers at closing, yet its value is tremendous.
Facebook - Whatever You call Home
Colorful, eye-popping advertisement has a simple message anyone can understand, "Whatever you call home, protect it with owner's title insurance." Use this on Facebook to directly reach consumers.
Facebook Ad - Don't Let Your Deal Crumble
5 Reasons You Need Title Insurance
This is great for real estate and lender education, posting on the consumer page of your website and social media content.
ALTA Woman on the Street - What is Title Insurance?!
You think everyone buying a home knows what title insurance is? Share this video with your staff to align their understanding of what consumers know about title insurance.
An Introduction to Digital Closings for Consumers
According to a 2022 ALTA Digital Closing Survey, 62% of companies offering remote online notarization believe this offering will increase over the next year.
Don't Let Your Deal Crumble at Closing
This video is specifically for use with real estate agents. No agent wants the deal to crumble at the closing because of errors or unanswered questions.
HOP Leader Tool: General 60-Minute HOP Overview
Leaders
Only
Use this 60-minute overview to see how you can give a HOP presentation as a HOP Leader.
How to Build an Effective Title Insurance Website
Protect Your Money From Wire Fraud Schemes
It's important to educate everyone in the real estate community about the wire fraud schemes that exist and how to protect our customers. Share this video on your website or use as a conversation starter with potential customers.
Title Insurance is Where the Smart Is
Use this video for a first time homebuyer seminar or provide to your lender and real estate agents to help answer the questions they get from their customers about what title insurance is and who it protects.
Title Insurance Superhero - Closing Issues
Home closing transactions typically require clearing the chain of title, and title insurance professionals tackle various challenges daily to ensure a smooth homebuying process, often without the buyer or seller being aware of their efforts.
Templates
Learn to Best Explain Our Industry
Leaders
Only
This popular handout is used for 2 mock conversations. The first is with a homeowner at the closing table and the second is for use at a networking event. This handout is great for walking through our industry: what we do and how it benefits our customers.
Letter to Homeowner Explaining Title Insurance
Don't know where to start with your customers? Here is a great place!
Blog Post
7 Reasons Why Every Homebuyer Needs Owner's Title Insurance
Closing Time: 6 Steps Every Homebuyer Should Expect
Your long home-buying journey is almost over. You found the home you love, the seller agreed to your offer and now it’s time for closing.
Closing Time: 6 Steps Every Homebuyer Should Expect
Your long home-buying journey is almost over. You found the home you love, the seller agreed to your offer and now it’s time for closing.
How Title Insurance Protects All Homebuyers
The FAQs of Title Insurance For Homebuyers
What Every REALTOR® Should Know About Owner's Title Insurance
Why 20% of Homebuyers May Not Sleep Tonight
Presentation Resources
1 Hour HOP Overview (Version 1)
This 2017 60-minute HOP overview was fully updated and serves as a great intro to HOP.
1 Hour HOP Overview (Version 2)
This 60-minute HOP overview is the 2nd version for 2017.
12 Social Media Strategies
Develop your company's social media strategy using these 12 proven methods to reach the consumer in a variety of social media channels.
2019 HOP Leader Training - Full Day Training
Leaders
Only
2022 Consumer Marketing Workshop - Full Presentation
Leaders
Only
This slide deck contains over 130 slides and is the slide deck used in our full-day workshop at ALTA's Consumer Marketing Workshop in Nashville TN. This deck covers several topics like, presentation 101, digital closing marketing, and gives a run-through on a 60-minute HOP training.
2024 Consumer Marketing Workshop Slides
Full HOP Leader Training (Version 1)
Leaders
Only
This 2017 PowerPoint was used during the HOP Leader events. Feel free to slice, dice and use as you see fit. This presentation includes an updated version of the Marketing Law PowerPoint that you can cut out for individual presentations if needed.
Full HOP Leader Training (Version 2)
Leaders
Only
This presentation was created in 2016 for the HOP Leader trainings. You can cut it up, customize it and make it your own for any HOP presentation.
Homeowner Checklist
This customizable presentation is based on the 10 major steps to purchasing a home. Look in the notes section for tips on presenting each slide.
Homeowner Outreach Program Overview
Leaders
Only
HOP Marketing Law
Leaders
Only
This PowerPoint was created in 2016 for the RESPA/marketing law section of the HOP training. It has been updated for 2017 but pieces may be used from either presentation.
Managing Your Digital Reputation
The best online reputation management strategy is a proactive one. This presentation will share strategies for building and maintaining a strong online reputation.
Navigating Advertising Law and RESPA
Leaders
Only
This 60-minute presentation will help you explain advertising law. The slide deck contains 40 slides with notes to help you present, there is one blank slide to insert information on your state.
Talking Title
Leaders
Only
This presentation will provide helpful tips for talking title in your title company or law firm and how to train without boring your team. Use these strategies to educate your team.
What is Phishing/Wire Fraud?
Leaders
Only
Why Every Homeowner Needs Title Insurance
Leaders
Only
This customizable presentation walks consumers through the basics of title insurance while explaining the benefits of obtaining an owner's title policy. Perfect for a 10-15 minute session. Look in the notes section for tips on presenting each slide.
Internal Training
A Homeowner, a Realtor and a Lender Walk Into a Bar. . . Script
Leaders
Only
Role play how to answer questions about what you do? Fun, exciting, maybe a little provocative . . .
Attendee Training Agenda (4 Hours)
Leaders
Only
This agenda can walk an attendee through what to expect during a HOP training. This training is designed for four hours, but you can cut or add as you see fit.
Free vs. Paid HOP Tools
Leaders
Only
This is a great handout with ideas for free and paid ways to use the HOP education material.
HOP Messaging
Leaders
Only
Use this to show agents the four main HOP audiences and the messages we've developed for each group.
How to Create a Google Alert
Internal Training Agenda (4 Hours)
Leaders
Only
This agenda can walk you through a mock HOP training. This training is designed for four hours, but you can cut or add as you see fit.
Learn to Edit Facebook Ads
Learn to Edit PDF Documents
Learn to Edit PowerPoint Presentation
New Hire Onboarding Packet
Leaders
Only
Internal training helps your office speak with one voice about the benefits of title insurance. Bring new hires into that voice from the beginning with this packet. You can individually customize these files from in ALTAprints.
Starting a Google AdWords Campaign in 5 Steps
Leaders
Only
Use this new handout for 2017 to walk someone through starting their first Google AdWords campaign.
Consumer Marketing Workshop - 01 - Presentation 101 - Lea Ann Chadwick
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Leaders
Only
Learn how to speak publically with ease and be prepared for any pitfalls that could come up including some of the issues that can happen when you are speaking.
Consumer Marketing Workshop - 02 - Video Marketing Updates - Andi Bolin
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Leaders
Only
HOP Leader Andi Bolin discusses the latest trends in video marketing and how you can employ video in your marketing for a low cost.
Consumer Marketing Workshop - 03 - HOP 101 - Linda Grahovec
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Leaders
Only
HOP work group member Linda Grahovec teaches viewers about the beginnings of HOP, our research and audiences, and how you can train your staff, REALTORS and Lenders.
Consumer Marketing Workshop - 04 - HOP Requirements and Resources - Shawn Sullivan
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Leaders
Only
Get an overview of what of requirements and the resources available to HOP Leaders.
Consumer Marketing Workshop - 05 - HOP 60-minute Presentation - Leslie Wyatt & Wayne Stanley
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Leaders
Only
Wayne Stanley and Leslie Wyatt walk you slide by slide through a 60-minute presentation you can give as internal training.
Make Your Marketing Soar With Digital Advertising
The internet has changed the way that people shop for everything—including real estate. Digital marketing is the best way to engage customers in the electronic age. While terms such as “costs-per-lead” to “ad servers” may be overwhelming, getting into this space is vital for companies wanting to stay relevant.
CE Outline - 60 Minute HOP Overview
Leaders
Only
Use this outline for credit on a 60 minute HOP Overview presentation.
CE Outline - 60 Minutes - HOP for REALTORS
Leaders
Only
Use this CE outline for a 60 minute HOP presentation to REALTORS.
CE Outline - HOP 90 Minute Presentation
Leaders
Only
Use this CE outline for a 90 minute HOP presentation.
CLE Outline for Marketing Law HOP
Leaders
Only
Use this CLE outline for the Marketing Law Presentation within HOP.
3rd Party Resources
Your Mortgage Closing Checklist
Closing is the final and likely most important stage of your homebuying journey. This checklist will help you prepare and learn what to expect so you can close with confidence.
What Homebuyers Need to Know about Mortgage Scams — consumerfinance.gov
Homebuyers, here are 4 steps to help protect yourself against mortgage scams that can rob you of your life savings.