Learn How to Deal With Crisis at ALTA SPRINGBOARD
February 10, 2021
ALTA SPRINGBOARD to Highlight Fashion Innovator
Oprah loves her, and so will you. Lisa Sun, founder and CEO of GRAVITAS, a women’s clothing brand, will tell you how her business used flexibility to manage a worldwide crisis during virtual ALTA SPRINGBOARD, March 16-18. Sponsored by the FNF Family of Companies, Sun will share the difficult decisions she's made during the pandemic and the changes she's implemented to ensure success now and in the future.
When working for another apparel company, Sun was told she “comes across as young and overly enthusiastic,” that she “lacked gravitas” and she “should go buy a new dress, big jewelry and great shoes.” With an understanding of the transformative power of clothing and a determination to create a game-changing company, Sun filed for a global patent to build shapewear directly into dresses. She launched GRAVITAS as a “confidence company” that offers innovative apparel and styling solutions designed to makeover women from the inside-out. Her first collection was featured in O, The Oprah magazine, PEOPLE, and The TODAY Show.
ALTA SPRINGBOARD is special: At no other event will you find specific interactive outlets for initiating discussion with your peers on today’s most important topics relevant to the industry. The format of this virtual event allows you to customize your experience through unique connections and conversations. Don’t forget, Feb. 17 is the last day to register and get an ALTA SPRINGBOARD welcome box full of event goodies!
If you are ready to LEVEL UP, join us March 16-18 from wherever you are for this one-of-a-kind experience!
Contact Claire Mitchell regarding sponsorship and vendor opportunities.
Contact ALTA at 202-296-3671 or communications@alta.org.