Wyoming Member Company Wins iPad3 for Best Video

November 27, 2012

Jackson Hole Title & Escrow in Wyoming received an iPad3 for creating the most interesting video explaining the value of title insurance.

The video, along with other top entries, were incorporated into ALTA’s general session program at the Annual Convention. Videos can be viewed on ALTA’s YouTube page.

It is important that the title insurance industry continue to help homebuyers understand the product they are buying and the value title insurance provides. We need to constantly seek better ways to communicate our value proposition and make our services more transparent to consumers. To help with this, ALTA asked members to create a video explaining what you do.

One part of Jackson Hole Title's humor-filled, 90-second video parodied the “Most Interesting Man in the World” advertising campaign. The text was altered to say: “I don’t always buy real estate, but when I do, I get title insurance.”

Other notable entries were submitted by TSS Software and Craig Haskins of Knight-Barry Title Group.


Contact ALTA at 202-296-3671 or communications@alta.org.

SoftPro is the nation's leading provider of real estate closing and title insurance software. With more than 14,000 customer sites and over 60,000 users nationwide, this award-winning software offers a suite of products designed to increase your volume and revenue by reducing the time it takes to do closings. SoftPro has been recognized by the American Business Awards every year since 2007 - winning awards for Superior Customer Service, Support and Product Development. North American Title Insurance Company (NATIC) is a seasoned title insurance underwriter, helping title agents to achieve their individual business goals for more than 50 years. Today, the company conducts real estate settlement services in 39 states and the District of Columbia through a network of experienced, independent agents.