RealEstateLatino.com Launches Updated Real Estate Website

September 24, 2007

ORLANDO, Fla., -- RealEstateLatino, LLC, one of the nation's leading real estate resources for the Latino community launched an updated Spanish web portal, RealEstateLatino.com. The website, found at http://www.realestatelatino.com/, is part of the company's online real estate education and resource initiatives to help raise home-ownership rates for the underserved Latino community.

Launched in 2004, RealEstateLatino.com has quickly become the online source for consumers in need of real estate information and other industry resources. According to eMarketer, there were 15.7 million Hispanic internet users in the United States in 2005, rising to 16.7 million in 2006. The number of users is expected to grow by 33 percent over the next five years, reaching 20.9 million in 2010. "As a result of this fast-growing market segment, RealEstateLatino.com has implemented in its new version a combination of a more user-friendly, easy-to-navigate interface, with direct access to industry news and information, resources, a Realtor(R) directory, and information on foreclosure prevention and predatory lending," said William R. Arce, founder of Real Estate Latino, LLC and President of the Jacksonville Chapter of the National Association of Hispanic Real Estate Professionals.

Arce considers one of RealEstateLatino.com's greatest accomplishments as bringing together organizations, companies and professionals in one online marketplace that are committed to assisting Latino home buyers, especially first-time home buyers who depend heavily on a trusted advisor to successfully purchase their dream home. "My goal, as an immigrant myself, is to continue assisting fellow Latinos in creating more wealth through real property ownership," Arce stated.

"The recent subprime loan crisis reminds us how important it is to educate and reach out to consumers, particularly the traditionally underserved and immigrant communities," said Pablo Wong, Senior Vice President for Market Development for Fidelity National Financial (FNF). FNF is one of the nation's largest title insurance companies through its title insurance underwriters -- Chicago Title, Fidelity National Title, Ticor Title, Security Union Title and Alamo Title. Through title education and its national network of Spanish-speaking closers, FNF is hoping to help RealEstateLatino.com assist home buyers overcome the barriers to homeownership.

Source: RealEstateLatino.com


Contact ALTA at 202-296-3671 or communications@alta.org.

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