8th Annual Analysis of Bundling Real Estate Service Released By Swanepoel Group
November 21, 2005
This eighth publication in the series explores the tangled world of one-stop-shopping through an analysis of the bundling of mortgage and closing services. In the history of the various industries providing products and services to consumers, there is a fairly predictable sequence of events:
- A truly new product or service is offered,
- The product or service adds many extensions, options and/or arrangements in an effort to provide the consumer with a good deal of choice and then,
- The sheer amount of choice becomes inefficient and the consumer looks for (and the industry provides) simplified and in many cases “bundled” standard packages.